Extension Marketing Resources

Identity Guidelines

• FAQs
• Logo/Wordmark Downloads
• 4-H Name and Emblem Regulations
• Using the 4-H Name in Written Communications

Marketing-Related Materials

• County Report Templates
• Ordering Business Cards
• Ordering Letterhead or Envelopes
• Web Packet: News and Information for Use by Agents
• 4-H Happenings Newsletter Templates

Marketing Basics

• Foundations of Marketing
• Three Components of Marketing

Working with Media

• Tips for Attracting Positive Media Coverage
• Newspapers
• Getting Your Messages on Radio
• Public Service Announcements
• Television as an Extension Marketing Tool

Links to Marketing Materials from Other States

• Access and Accountability: Social Marketing in Extension (PDF, 434K)
  (Texas Cooperative Extension)
• Marketing Cooperative Extension at the Local Level (PDF, 496K)
  (University of California Cooperative Extension)

If you have questions, please call 865-974-7141.

University of Tennessee Graphic and Editorial Style Guide
Extension Faculty and Staff Resources